Five regulators. Five disciplines. One studio that knows the seams.
Regulated professional services is a category most agencies decline. We don’t. Compliance literacy is one vector of our depth — alongside funnel-shape, audience and platform fluency. The pages below summarise how each regulator shapes the work, with the enforcement record to back it.
- 01
Medical clinics
Every public claim a medical practice makes sits inside a regime where the regulator can prosecute, and routinely does.
RegulatorsAHPRA · OAIC - 02
Dental practices
The moment whitening, veneers or smile transformations enter the brief, dental advertising sits inside two AHPRA frames at once.
RegulatorsAHPRA · TGA - 03
Cosmetic & aesthetic
Cosmetic is the highest-review-load category in healthcare advertising — and the 2024–25 guidance refresh raised the floor again.
RegulatorsAHPRA · TGA · ACCC - 04
Telehealth & DTC health
Substance-side advertising of S4 prescription medicines is the bright line. The entire category lives or dies on which side of it the funnel sits.
RegulatorsTGA s.42DLB · OAIC - 05
Law firms
Outcome guarantees, comparative claims, false impressions of speciality — these are the hard lines, and the Tribunal records show every one of them being enforced.
RegulatorsLPUL · ACCC
We treat compliance as one of four depth vectors, not the headline. The others — long-cycle qualified-consult funnel design, multi-platform fluency for non-e-com intent, trust through specificity — are how regulated professional services actually convert. Compliance is the floor; the work happens inside the room above it.
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